Ads on Business Website

Should you allow ads on your business website

There are two sides to every question about running a business and this question centers around whether or not your should allow third parties to place ads on your business website.

On the positive side, letting third parties advertise on your site will provide your business with the ability to earn additional revenue on your website that may be particularly helpful when times are tough and your business is just growing. If your site gets a lot of views this small revenue stream can expand into a major new revenue source.

On the negative side, advertisements make a site look less professional, may lead to your company being alienated by customers who dislike ads, and may lead them to flock to the competition.

Ultimately this is a complicated question with no true answer and will depend on the personality and concerns of the business owners and managers.